Tuesday, November 24, 2009

10 Reasons Successful Companies Use Tools





Through our extensive experience in the network marketing industry, we have readily identified 10 reasons to use tools to build your business. Each of these reasons will help generate excitement, growth and ultimately revenue for you and for your organization.


  1. Increase Activity in the Field
    The activity of your distributors will determine much of the success of your company. Tools increase activity and ensure that your distributors are constantly telling your company’s story.
  2. Provide a Message
    Tools deliver your company’s message perfectly—time and time again.
  3. Enhance Productivity
    Tools are the fastest way to reach a large amount of people. Leveraging tools will help your distributors build large, successful organizations.
  4. Increase Retention
    An educated distributor and customer are more likely to continue with your company long term. By providing a system and creating a tools culture you will generate loyalty and commitment.
  5. Experience Proven Success
    It’s simple—tools work. Many powerful industry leaders have built their businesses using Sound Concepts tools: newspapers, brochures, books, CDs, DVDs, etc.
  6. Add Credibility
    Tools provide instant credibility with personal success stories, research from experts, and detailed information about your company and product.
  7. Simplify Your Company’s Presentation
    Tools allow your distributors to pass along the same powerful message every single time.
  8. Duplicate with Ease
    Duplication in direct selling is essential. Tools provide a system and a routine for your distributors that are simple to duplicate.
  9. Rely on the Message
    Not everyone is a great presenter, but tools can make anyone a great recruiter. Help your distributors rely on the message, not being the messenger.
  10. Amplify the Recruiting Efforts of the Field
    Tell your story in volume. Imagine the power of having thousands of newspapers, brochures, and CDs out in communities worldwide telling your story. The more people who see the tools, the more who will be interested in your company’s product and opportunity.

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